WELCOME VIDEO OUTLINE:

Purpose: To give your web visitors a positive first impression, introduce them to you, and offer them a brief message about what they can expect to find on your website. Be sure to end with a strong call to action!

* Open with a short, branded intro (such as a logo reveal or title card) if you have one
* Introduce yourself to your web visitors as if you’re welcoming someone into your home
* Briefly tell them who you are, who you serve, and the key result people get from working with(or buying from you. Focus on the benefit to the viewer – think, what’s in it for them?
* Give them a very succinct overview of what they can expect to find on your website
* End with one, direct Call to Action, such as an offer for them to opt-in (sign up) to receive your free report, video series, checklist, or whatever it is you are offering as your opt-in freebie

ABOUT ME VIDEO OUTLINE:

Purpose: To give your web visitors additional details about your background, experience and special skills or talents that could benefit the viewer/visitor. This video can appear on your “About Me” page, but you can also use it on other platforms, i.e. YouTube, as well.

* If you have a branded video intro, start with that…
* Introduce yourself and thank the visitor for taking the time to visit your site
* Provide some basic background info about you, as it pertains to your prospect
* Remember to keep your focus on the viewer, who is always thinking “what’s in it for me?” Even though this is an “About Me” video, the truth is you still have to make it “about them!”
* Talk a bit about your target market, and how you help them. Focus on the solutions you provide and the benefits your clients or customers receive.
* Close with an invitation to learn more by giving your email address or a way for prospects to “continue the conversation.”

Is your business ready for Facebook Graph Search?

This could be the biggest thing to hit the Internet since Google.

For your business, this new search tool represents an exciting new way for you to find customers, followers and for customers to find you.

So what is Graph Search?

Graph Search is Facebook’s latest feature and it’s being rolled out to users in the coming weeks. Some have it and some are still waiting for it to show up. Graph Search will allow users to search through Facebook’s content. It’s a search engine that searches only within Facebook. Unlike Google, results on Facebook will be more specified for each user and his or her social network.

The results will be based on three factors: Keyword, Category and Connection.

Keyword – Similar to Google, Facebook will scan all of the content on Facebook for words that match the user’s search terms. Unlike Google, the search results will be limited to Facebook content within the searchers network.

Category – In putting together search results, Facebook will scan the Categories that pages use to self-define their business. This is particularly important for Business Facebook Pages.

Connection – This is the key! Facebook will prioritize results based on who the searcher knows and who is in their larger network. (Friends and friends of friends for example.) Because we all prefer to take recommendations from people we know, Facebook will show results based on people within our networks and also relate them to location.

I still don’t get it. How does this work?

Let’s say a user searches for “Web Design” on Facebook’s Graph Search. Facebook will scan for the keywords, “Web Design” placing particular emphasis on looking for businesses that have Web Design listed as their category. Facebook scans profiles and pages for likes, check-ins, posts and comments. It’s important to remember that Facebook will only scan within the searchers network, so results are limited to pages with a connection to the user. Connection can relate to physical location or shared connections that have liked, commented on or otherwise interacted with a page.

So how can you get your page ready for Facebook’s Graph Search? Dedicate some time to updating your Facebook Page. Just follow these 7 simple steps – and get ready for customers to start finding you!

1. Update Your Category

Take a few minutes to think about how you have categorized your business. Make sure the category describes what you do as accurately as possible. Your page category will hold significant weight in search results.

2. Location, Location, Location

Graph Search will look at the location of the searcher in relation to the location of businesses and other users, giving priority to results that are geographically close by. Make sure you have up-to-date address information on your Facebook page.

It’s also important to encourage your fans and friends to Check In to your business. This will help boost your ranking and the strength of your geographical location.

3. Write Your About Section with Keywords In Mind

When writing the About Section for your Facebook Page profile (see above graphic), think about what keywords your potential clients will be looking for. Use as many keywords as possible, but make sure the content is coherent and reads well. Use words that not only describe what you do, but also relate to specific search terms that you want to link back to your site.

Graph Search will look at Tags when analyzing results. So Tag pictures and write posts using your keywords. Encourage your customers or clients to tag your business as much as possible as well. Whether posting new photos, links, graphs or video clips, tag them profusely with keywords.

5. Content

Now that your Facebook content will be searchable, producing informative and compelling content on your Facebook page will be much more important. Post as frequently as you can.

Write posts that not only use your keywords, but also will attract likes, comments and interactions. Give people content they can use – whether to make them smile and laugh or to help them in their life in some way.

If Facebook sees that people are interacting with your page, it will get higher priority in Search results. And a larger network of followers on your page will mean you have a better chance of showing up in results. Each new Like or Follow connects you to a whole network of new potential clients!

6. Do Your Research.

Facebook’s Graph Search is new! New developments will be coming out all the time and even the experts are still learning exactly how Graph Search will work and how it can be used to help your business. Keep reading and learning about this new tool to make sure you know how to use it to best help your business.

7. Get on Early!

One of the best ways to ensure your business is on board and showing up in searches is to start using the tool as soon as possible. Facebook is releasing Graph Search in Beta version to users slowly. If you want to be one of the first ones to graph search you can sign up here to join the waiting list here:https://www.facebook.com/about/graphsearch

To sum it all up…

Graph Search is a whole new world and while it may seem daunting, it should be pretty simple to learn to use. Keep in mind the three keys – Keywords, Category and Connections – and you will master it in no time.

This new tool has incredible opportunity to help your customers (and their friends – and their friends’ friends) find you!

Most successful businesses know that the best kind of advertising is word of mouth – and Facebook Graph Search allows you to incorporate the power of personalized recommendations with the large scale of social media.

Thank you Kim Garst for the timely information!

I have not been keeping my journal here update due to all the treatments I have been going through but things are slowly turning around. If you have any interest you can go to my Caring Bridge site where I have been updating those that have the interest in my progress. “http://www.caringbridge.org/visit/beverlymonical”>http://www.caringbridge.org/visit/beverlymonical

Thanks for your patience and I will get back to my videos too. As you know I love video!

I know you are tired of hearing this from me but…I am attempting to help you Brand yourself Faster and get people to KNOW, LIKE and TRUST you sooner too!

There is something about seeing and hearing a Live, breathing person chatting away, that makes a difference! Words on a page just don’t move ME like a video. What about you?

When I was a teacher, (many years ago,before video online) I would write notes to my parents if I needed to tell them something. IF the note got home, a few times the parent READ the note different than the way I wrote it. Using capital letters or exclamation points were taken as yelling at them not such emphasizing the sentence. If a teacher was able to call or send a video email, how much better would that be…

People trust someone they can see. Or at least they are more likely to trust you if they can see you. Internet marketing or network marketing, the niche matters not. Shooting videos helps you form an intimate connection with your audience.

Shooting and uploading videos accelerates the trust-building process. No longer are you represented by words on a screen. Or a still picture. Nope, now you’re alive! You are a person. You are not a faceless audio file. You are real. You are tangible.

LAME EXCUSES

I know, you look weird on camera. You hate the way you look. You hate the way you sound. I felt the same way…almost 500 videos ago. Then I wised up. I got smart. I saw the immense power in shooting videos. I saw the trust-building tool. I realized I would absolutely hate myself later if I didn’t start shooting videos immediately.

The excuses flow in easily. I can’t afford a camera. I can’t shoot myself on video. What am I going to talk about? How can I ever put myself on camera, people will laugh at me. I look and feel awkward. I sound stupid. I look funny.

Observe your excuses. Tell your ego to BE QUIET. Shoot the videos. You will thank yourself later. You might be thanking me too.

Please watch my short video, just for you.

I am looking forward to seeing some videos from you soon. Please comment below.

I also recommend these video tools.

The other kind of fear is false fear. This is based solely on your imagination, thinking about what could go wrong. This is all in your head! It’s not based on due diligence; It’s just thoughts!

This kind of Fear can make you sick! There is science behind these words. Go HERE and read this post about how it can make you sick. Here is another post about Fear making people sick.

Fear is only as deep as the mind allows.
Japanese Proverb

Please watch my final video about Fear.

Here are the 2 books I recommend.

AND

Here is one person I follow for EFT, Melodie Kanter.

I look forward to your comments below.

What have you allowed FEAR to stop you from accomplishing?

Please watch my second video about how Fear got a hold on me these past 3 weeks.

I look forward to seeing what you feel comfortable to share with us below!

About a month ago, I was having a small cough with a little tightness and wheezing but because I felt fine I ignored it.
On September 8th I started having some pain on my right side and I figured I had pulled a muscle. Sunday morning it was worse but I still was thinking I had pulled something working out. The puzzling part was I couldn’t think of anything I did that would have done that.

Watch the “REST of the STORY” below. This is Part 1. I hope you will be back as I continue to share the struggles Fear can do to you.

I look forward to your comments. Please share this so my friends on Facebook can get the scoop too. Thanks so much!

I look forward to your comments below!

An Entrepreneur is a “risk taker”. We have wild rides on our journey to success.
1. We have such excitement and optimism when we first start.
2. Reality sets in as the Negative Comments or the No’s are happening more than they expected.
3. Outlook is compromised some due to Negative People.
4. Worrying starts and they question their decision to even continue.
5. Since they have a No Quit Attitude, they continue through and success starts to happen.

A friend sent me this video and it is awesome. Strap in and pay close attention.

Did this describe you and your experience so far as an Entrepreneur?

Are you willing to go through some or all these steps to reach your desired goals?

I look forward to your comments below.

Being yourself is the only way to be. Loved this picture below.

Please give her feedback. Comments are appreciated!